How to use skyscraping to make your content (and your search rankings) dominate Skyscraping is a content marketing technique where you create content specifically to gain links to your site to boost your organic search rankings. You do it by finding content that is linked to a lot, but, actually, isn’t all that great. Then you […]
RankBrain is Google’s new AI tool that’s already shaking things up in SEO land. In this article, you’ll learn how it works, and the seven things you should be doing to write for Rankbrain and stay top of the rankings.
How my newborn baby made me get out of my own way For most of April and May 2017, I wasn’t really in this business – physically or mentally. Sure, I was answering a few emails and spent some time at the office, before blearily driving home before rush hour. My wife had just given […]
Every hour your team spends fumbling their way through a project is an hour they’re not spending on their core tasks. Here we break down the real costs of DIY blogging, and why you should really be outsourcing.
Getting your message out there – whether you’re selling something or baring your soul – is more important than perfection. An authentic voice is what makes writing great and compelling – here’s how to stop tinkering and just send it.
Despite all the confusing acronyms and jargon, writing search optimised web copy isn’t rocket science. It’s about creating clear, targeted and useful copy – something you should be doing anyway.
When you sit down and chat to the experts at PhoneVoIP, you begin to wonder why anyone has a traditional landline anymore. The way they tell it, a phone that’s hooked up over the internet isn’t just (heaps) cheaper, it also comes with a swath of amazing features – ones that either aren’t available on […]
Here’s an infographics video from the incredible team at PlusAlpha – script written by our copywriters
Here’s an infographics video from the incredible team at PlusAlpha – script written by our copywriters