Copywriting courses – live and online

Build your skills, expand your services and DIY your marketing.

*COVID-19 Update – copywriting skills will make a difference to your career or business, so we’re offering 50% off all new courses until the end of June 2020, just to make things a little easier.

Live, digital copywriting courses for business and marketing

Writing – it’s at the heart of pretty much everything you do these days to market and grow your business. Our online copywriting courses are delivered live, equipping you or your team with skills and techniques to make your writing more efficient, more effective and more enjoyable.

Modules include:

  • Audience targeting
  • Planning effective writing
  • Embodying the brand tone of voice
  • Techniques for clear, concise writing
  • Crafting benefit-led, persuasive messaging
  • Grammar

 

What you get in this course:

  • Training with our highly experienced tutor Helen Steemson
  • A broad overview of the writing process
  • Skills, techniques and tips to equip you or your team for just about any copywriting project, including digital
  • A system for how to plan successful pieces
  • Techniques for getting really good at editing
  • The chance for each participant to make improvements to their work as they go
  • A course workbook to use throughout the course, and to refer to after

The options:

One-on-one  – $500+GST until end of June 2020 (normally $1000+GST)

4 x 1-hour sessions, hosted online 

Get personal attention from our highly regarded trainer, Helen Steemson, to gain valuable feedback and coaching on your specific writing challenges. The one-on-one format allows for a highly-tailored and efficient course experience. Get in touch to book your session: info@wfb.co.nz.

 

Corporate team training – $1550+GST for up to 12 people until the end of June 2020 (normally $3,100+GST)

4 x 2-hour sessions, hosted online 

Up-skill your team, wherever they are while helping them reach alignment on your brand’s tone and messaging strategy. We limit numbers and ensure each participant gets one-on-one feedback to troubleshoot their writing challenges. Get in touch to book your session: info@wfb.co.nz.

 


Praise for our copywriting courses

Just wanted to personally thank you for the lovely course. What I have learnt in the few hours of that course will go a long way in helping me, not just with my work, but also with anything else I write going forward.

Elroy d’Souza

Digital Database Administrator, OfficeMax

Digital copy course, March, 2016

Was great working with you at 3R – we have been feverishly rewriting reports using our new skills and having some fun in the process.

Adele Rose

Chief Executive, 3R

Marketing and Business writing course, November, 2015

My team came back raving about how good the training session was with you the other day and about how much they are looking forward to the next one.

Emily Blumenthal

Head of Customer Marketing & Insights, Foodstuffs

Writing for business and the web course, Sept – November 2014

Thanks so much for passing on your wisdom to our baby suits I know they thoroughly enjoyed it – and have found it useful in their work already 🙂 Looking forward to taking the course with you soon.

Virginia Bashford

Senior Account Manager, JustONEClear

Writing Course, May + July 2015

 

Call us on 09 379 6127 or email info@wfb.co.nz